Market

The Market is the area in which most in-game purchases can be made. One can buy Monsters, their Eggs, Decorations, Structures, Islands and in-game currencies (using real money or diamonds). It is in between the friends list and options, in the bottom right corner. The prices of things listed on the Market are not fixed; they can be altered by Daily Deals, though only by a limited time.

Monsters
This is one of the main sections in the Market, that enables populating the island.

Players can buy basic monsters here using coins, and hybrid monsters with diamonds.

After the Shugabush Island was introduced, players could also use this section to buy again the last monster that they have sold while in the current Island, to avoid accidental sales of monsters. This is called "Buyback". Monsters bought back into the game have the same level as before they were sold, and are purchased for the same sum of money you received after the selling.

Decorations
Decorations can be bought in this section to help decorate the archipelago.

Decorating affects the income generation of some monsters depending on the "likes" of the monsters and which decorations are chosen.

Structures
Structures do more than just decorating, and explicitly help the development of the monster archipelago.

Important buildings may be bought in this section, including the Breeding Structure, Mini-Mine, and Unity Tree, which ease the task of adding new monsters to the islands and help raising current ones

Islands
New Islands can be bought here, starting at level 4. New islands can hold monsters unavailable on the previous ones. After purchasing the first available island, the Map can take the place of this section.

For app players only (PC players do NOT have this ability), the music of the completed islands may also be bought with actual money here.

Currency
In-game currency such as coins or diamonds can be bought with real money here.

Transaction Values
These are the values that must be paid in real money for in-game currency to be acquired via the marketplace, without discounts.